6. January 2011 18:12
On the hunt for events to power up your 2011 trade show program?Events In America(EIA) – is a one-of-a-kind online trade show directory. Unlike results provided from general search engines or online tradeshow calendars, EIA gives you the results matched to YOUR specific business criteria within seconds. It's a great tool for expanding your brand reach and sales opportunities through trade shows. Here’s how it can help you drive new business:
Set Your Target
EIA has approximately 13,000 events in its directory, grouped into 14 major industry categories and 150 sub-categories. Find the right events for your evolving business priorities by using the Basic Search function to select events by: industry, dates, city, state and more.
Basic Search Function(below)
Advanced Search Function(below)
Use the Advanced Search function to search on multiple categories. EIA even has listings for new show opportunities all the way out to 2020.
Rapid List Building
Results are quickly delivered in list form. Create any number of lists. Save time targeting shows for your sales reps by making show lists by region. Click on any event in the list to link to detailed information.
Export your lists to EIA’s online calendar or your own Outlook calendar. Then set alerts in time to secure management approval to book space. You can even download the contact information for some show attendees to start your pre-show marketing communications.
Stay tuned next Thursday for more ways on how Events In America can help you drive business for 2011