28. September 2010 22:04
North Sails, a market leader in sail making, is widely recognized for sails that are faster, lighter and longer lasting than other sails in the world. North Sails cruised over to Nomadic's website hoping to revamp their existing Instand trade show displays for use in the 40th Annual Newport Boat Show. North Sails wanted an exhibit design that would distinguish them internationally as a high quality supplier and make a lasting impression on attendees.
Nomadic's Solutions Design Studio
dropped anchor with Zap Creative to transform their existing Instand properties to reflect North Sails' expanding business priorities.
The result was a custom portable display that made a SPLASH among other vendors participating in the show. Brilliant graphics lured key buyers and onlookers in their 20x20 tent.
The 10x20 exhibit design defied the traditional “generic” pop up status quo. North Sails innovative look was comprised of features that seamlessly integrated the custom displays with other Nomadic Display properties including: a built-in backlit counter with a 32" LCD monitor and semi-private meeting area.
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