Newsbytes Issues

Make your display graphics work

Two seconds. That’s the time you have to grab an attendee’s attention in a maze of tradeshow displays.

Such a narrow window of opportunity means your display graphics have to work hard for you.  To communicate effectively in just a couple of seconds, use high-impact visual elements and limited copy.  Try to keep your copy panels to four to six bullet points with about four to six words per point.

For the visual imagery that supports your display message, use photorealistic artwork rather than illustrations. They are more believable, more memorable, and more focused.

For in-depth information on how to evaluate your graphic design proposals, download our new white paper, All Eyes on You—Graphics That Work.

Winter’s winning offers

We have not one but two exciting promotional savings offers to help you stretch your display budget. Get a DesignLine counter valued at two thousand dollars -- free with the purchase of a DesignLine display or save up to seven hundred dollars in free shipping cases with the purchase of an Instand pop-up display.

Create your coupon today!

Delivering style and value

DesignLine is versatile ensemble of portable hybrid display solutions tailored to your event and tradeshow needs.  Our newest addition is the Titian display.  Its wave wall of graphics creates a dynamic sense of movement for your graphic message.  Shown here with the backlit version of our new Rodin counter, it’s available as a single or double-sided display.

Everything packs into just four wheeled cases.

Learn more about our latest DesignLine solutions.

Nomadic hosts webinar on Feb. 8

Join us for a complimentary 60-minute Webinar entitled “Using Blogs, Brands and Buzz in Event Marketing” on February 8, 2006 at 1:00 PM EST/ 10:00 AM PST.

You will learn how “social media” such as blogs, podcasts and RSS, can help drive traffic to your next trade show, sales meeting or new product launch.  The program will be presented by Susan Getgood, the founder of GetGood Strategic Marketing Inc., an integrated marketing and communications consultancy firm.

Be our Guest at Exhibitor Show 2007

Make your travel arrangements today to join us at Exhibitor Show 2007 educational conference and exhibition. This year’s Exhibitor Show features 200 learning sessions and seven event learning tracks.

We have a VIP pass for you. Each VIP Pass provides admission to the exhibit hall and two networking receptions.  Valued at one hundred dollars, it’s your free, compliments of Nomadic!

Request your VIP pass here! 

Join us in booth # 630-631 to learn more about how we can help you get the most out of your tradeshow and event marketing programs. See you there!

Creating “that Starbucks feeling” at tradeshows

According to the recent issue of Meetings and Conventions magazine, show management companies are providing networking niches at exhibition facilities with food and beverage options and comfortable furniture.

Described as having “that Starbucks feeling” by David Weil, senior director of tradeshow services for Chicago-based SmithBucklin, such venues generate additional value and sales for exhibitors by encouraging them to have one-on-one meetings with prospects and conduct business away from the bustle of the trade show.

So the next time you exhibit, check with the show management if they are offering similar exhibitor perks at the event and try to take advantage of them.