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Newsbytes Issues
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According
to a recent survey conducted by Meeting
Professionals Institute Foundation in collaboration
with George P. Johnson Company, tradeshows provide the
greatest return-on-investment (ROI) and create opportune
environments conducive to establishing and reinforcing
relationships.
Most organizations utilize tradeshows to introduce new products,
generate sales leads, enhance corporate image and visibility,
prospect for new customers and establish or maintain a presence
in the marketplace. In view of the fact that most companies
recognize that participation in tradeshows significantly increases
revenue, larger portions of marketing budgets are now designated
for tradeshows, specifically 54% over last year.
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“Sidle
whenever possible when speaking
with people to make them more comfortable with each other,
themselves and their surroundings,” says former Wall Street
Journal reporter turned communications coach Kare
Anderson.
People
are more likely to agree with you and
listen to you if
you stand or sit by their side after you shake their
hands. Standing or sitting across another person conveys “opposition” or
a “confrontation” while sidling brings people “in
sync.”
So
next time when you’re on the tradeshow floor with
your prospects, stand by their side and bring yourself
a step closer to sealing that deal. |
For more
tips in getting more from your tradeshows and attracting
buyers, download Nomadic’s Guide to Successful
Exhibiting.
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One lucky Grand Prize and 10 First
Prize winners will win passes to attend the TS2 Conference
- - the industry’s
premier conference and exposition for exhibitor and event
education - - compliments of Nomadic. Our grand prize
winner will receive one VIP Conference Pass valued at $900 to
attend more than 50 educational sessions FREE. Our first prize winners will receive
one Session Pass valued at $110 to attend an
education session of their choice.
This is
your chance to network with the best of the exhibit and corporate
events industry and learn from them. This
year’s TS2 show features top speakers such as Matt Weinstein,
best-selling author of “Managing to Have Fun” and
Chris Caracci of the renowned Disney Institute.
And
don’t
forget to drop by our booth # 511 to learn more about
how we can help you get the most out of your tradeshow and
event marketing programs. See you at TS2!
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As one
of the world’s leading and most
respected hotel and gaming companies, MGM
Mirage recently
embarked on an aggressive mobile marketing campaign to
highlight their commitment to corporate and workplace diversity. To
communicate the company’s diversity initiatives,
it turned to Nomadic for a hybrid display system.
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The
unique and elegant 10’x10’ DesignLine exhibit combines
large format magnetic mural and laminate fin graphics.
It also showcases a matching two-tiered laminate counter,
which prominently presents the MGM Mirage brand.
The new
display will be unveiled in at least 18 diversity shows
and conferences in 2006. The display will be seen in two
upcoming events in July-- the National Urban League Conference
(July 26th-30th) and the National Association for the Advancement
of Colored People Annual Convention (July 15th-20th).
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Set
your wheels in motion and save
up to $700! So
take advantage of this offer today!
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