Oklahoma Dept. of Commerce

Oklahoma Dept. of Commerce

"Overall, we are very pleased with the look and feel of our booth. It strategically highlights the state of Oklahoma and our objectives for increased foreign direct investment to the state. We couldn't have accomplished this without Nomadic Display's professional work and level of creativity to market Oklahoma as a quintessential location to do business in."

Jesse Garcia
International Trade Specialist, Oklahoma Department of Commerce

Client

The Oklahoma Department of Commerce (ODC) is responsible for increasing the quantity and quality of jobs for their state. The ODC participates in energy events to attract new businesses by promoting the availability and development of a skilled workforce, the growth of existing businesses and supportive communities.

Requirement

The ODC made arrangements to attend the European Wind and Energy Event (EWEA) in Brussels, Belgium. Based on their previous experience using show organizer vendors, the ODC decided to appoint a partner to support their needs on a global scale.

To increase their brand reach at the annual European Wind Energy Association event, the ODC decided to upgrade their presentation from a table top display to an inline trade show display. In order to reduce international transportation expenses the ODC wanted to secure a customized booth rental in Europe that could be tailored to their business priorities.

They wanted the display to portray as the ultimate place for new global energy investment based on its wide array of resources.

Solution

The ODC appointed Creative Dimensions who partnered with Nomadic Display. As an international manufacturer with facilities in North America and Europe, Nomadic is uniquely capable of producing and servicing trade show displays for rent or purchase in either region.

Together they designed a custom rental display for the ODC that features high impact graphics, looping promotional video on wide screen monitors and product information to showcase their campaign initiatives. The state’s name was strategically placed at a height to be seen from across the show floor. The open booth design accommodated areas for semi-private meetings and an in-booth reception. The ODC reported a significant increase in booth traffic as compared to past years.