logo
 


Log in

Why Fans are Flocking to Tension Fabric

by Gwen Parsons 19. June 2013 16:56

Whether it’s an event or trade show, graphics digitally printed on tension fabric can be seen on everything from hanging signs to counters.  Rapid growth in the popularity of tension fabric displays in recent years is likely due to key advantages like these:

  • Fabric graphics deliver high quality, continuous tone images in a vivid range of colors.
  • Fabric graphics are less expensive than rollable magnetic graphics.
  • Fabric graphics are more durable and easy to maintain. They don't ding or dent. They are fade resistant and also machine washable.
  • Fabric graphics are lighter in weight and ship compactly which helps reduce storage, transportation and handling (aka drayage) costs.

For a purely graphic backwall, nothing beats combining fabric with a pop-up for the ultimate in portability and speed. Our popular FabriMural™ display offers lightning fast set-up because the tailor-made fabric graphic travels pre-installed on our Instand® frame. Just pop it up and its ready to show. The all-in-one convenience of our RollOne case allows you to ship FabriMural™ with a counter conversion kit featuring matching graphics. For a limited time you can have a fabulous FabriMural™ display for less with our current promotion. Download a discount coupon here.



Silicone edge graphics (SEG) enable fabric to be pressed into the built-in track of aluminum extrusions.  The result is a crisp edge-to-edge finish. Accessories may be added to fulfill both aesthetic and functional needs. Options such as fabric canopies in a variety of shapes and signage provide dimensionality and real estate for brand messaging. iPad mounts, flat screen monitors and product pedestals serve the functional requirements of a presentation.



Although fabric displays with SEG tend to be more elaborate they can still ship in a wheeled case and be simple to assemble. Our HangTen and Inspire fabric displays also include a folding step stool for those hard to reach places.  See for yourself how easy it is to set-up fabric displays with SEG by watching our installation videos.

Whether you choose the speed and simplicity of a pop-up or the upscale aesthetic of an extrusion based display solution, brilliant tension fabric will make you a fan too.

 

Exhibit Design is a Journey to Your Destination

by Gwen Parsons 8. November 2012 23:26

Social & Scientific Systems, Inc. (SSS), a longtime client of Nomadic Display Capitol, was asked to develop a 5,000-square-foot space for the Latino Caribbean Diaspora Collaborative (LCDC) in the Global Village of the 2012 International AIDS Conference, which was held in July in Washington, DC. We interviewed Beverly Valdez, Creative Director at SSS, about this remarkable space and the inspiration behind the design.

Gwen: Beverly, what were the goals and requirements for this massive exhibit?

Beverly: The LCDC members wanted to showcase the diverse HIV/AIDS community programs from five geographic regions—the Caribbean, Central America, Mexico, South America, and the United States. They wanted to establish a communal environment for attendees that would offer networking opportunities and cultivate regional cooperation. Panel discussions, speaker presentations, and special performances would take place in the space. The exhibit also would need to support videos and interactive displays.

Gwen: How were you able to blend the diverse stakeholders and activities into a unified setting?

Beverly: The LCDC proposed the theme Bridges Between Neighbors, because it suggested connection, interaction, harmony, unity, and solidarity. Then, early in the planning process, SSS surveyed members of the LCDC to solicit their vision. The design team conceived a visually stimulating space to encourage participation and interaction among diverse groups.

The design concept called for the overall space to be viewed as a community with a central plaza, reminiscent of a town center, surrounded by exhibits that functioned as “neighborhoods” for the regions, which were connected by bridges. The plaza would serve as the epicenter of the installation for sharing educational, social, cultural, and scientific events. The uncluttered atmosphere would be welcoming to visitors, offering informal seating areas such as park benches and colorful groupings of tables and chairs to foster networking.

Then, we worked with Nomadic’s design team to finalize the layout and individual exhibits for the regions to display information about their HIV/AIDS programs.

Gwen: The graphics for the exhibit are so exciting—the imagery, the vivid color palette. Tell us about the design process used by you and your team.

Beverly: The design team created a core graphic concept that would tie the neighborhoods together, yet allow individuality for each of the five geographic regions.

The arc of a bridge, symbolizing connectivity, was blended with images drawn from each region’s natural environment, architecture, people, symbols, icons, costumes, festivals, food, and textiles.

Next, we drew up a vibrant color palette representative of the rich cultures and flavors of the LCDC. Each region was assigned a dominant color scheme.

  • Hot pink embodied the bright spirit of Mexico.
  • Yellow-orange reflected the warmth and traditions characteristic of Central America.
  • Green echoed the environment of South America.
  • Turquoise blues evoked the islands of the Caribbean.
  • Red symbolized the passions and energy of U.S. Hispanic communities.

Gwen: The International AIDS Conference drew 24,000 attendees from more than 180 countries, and more than 8,000 participants visited the LCDC’s exhibit. Congratulations!

 

*.*