23. February 2011 17:50
HangTen? Why Not Make It 20?
A couple of weeks ago we rolled out our new HangTen trade show display that earned its name from its pronounced wave-like curve. Well, in just two short weeks HangTen has already doubled in size growing to a solid 20ft unit. So while HangTwenty may not be as clever a name, it’s a doubly clever solution to perfectly suit your exhibiting needs. Now you can expand your brand reach at events with a 7-in-1 budget boosting exhibit display system, because HangTwenty is
One 20' display
Two 8-10' custom displays
Two 4' graphic kiosks
Two table top displays
Your display options have doubled giving you maximum display versatility.
Ultra lightweight, our newest custom portable display communicates your campaign messaging with added dimension. Enliven your brand with:
• Brilliant trade show booth graphics
• Luminous halogen or LED lighting
• Power packed presentations on wide screen monitors
• Product display on pedestals or slatwall or stored in lockable counters
Click here to find out how HangTwenty can make a splash in your Event Marketing program
17. February 2011 18:09
40x40 island at IAAPA Attractions trade show
Proslide is an award-winning Canadian company that develops and designs water rides for water parks, theme parks and resorts around the world. For the past 3 years, Proslides has turned to Nomadic to produce a custom design for their trade show booth rental. This year to meet their expanding business priorities, Proslides ordered 2 trade show booth rentals for back-to-back events. For the first show Proslides needed a 20'x40' custom display rental that would expand into a 40'x40' trade show exhibit for the IAAPA Attractions trade show.
The Nomadic Rentals team produced a dynamic trade show display for Proslide to showcase their creative engineering through various mediums. Nomadic positioned big bold amusement park images to surrounded to booth and promote Proslide's ongoing campaign initiatives. Continuous looping video was positioned throughout the trade show display to engage prospects from the show aisles. Proslides inflatable products were on display for hands-on product interaction. While the interior of the space was dedicated to semi-private meetings with clients.
Click here to receive a complimentary Rental Quote
16. February 2011 19:05
Susan Friedman, the Trade Show Coach, is our featured guest blogger. She's an industry think tank, author and trainer. Susan helps companies worldwide get the most out of attending trade shows and industry events. The Trade Show Coach is known in the industry for designing and implementing strategies for show organizers and exhibitors who want to retain and grow their customer base.
In the wonderful world of exhibiting, as the trade show season unfolds do you yearn for a magic wand so attendees flock to your booth? Ask yourself "what magic you can perform on the trade show floor to help captivate and charm your prospects' with your products/services?" Here are 6 suggestions for brainstorming some irresistible ideas:
1. Harness your boundless imagination
Imagination and creativity need to permeate from every pore of your exhibit marketing program. How can you tap into the talent that exists
in your organization to cast prizewinning spells that will bewitch your audience?
2. Be childlike
At the core of every attendee is a child yearning to escape. What can you do to help them do that? What can you do to incorporate what enchanted us as children - fairy tales, story-telling and make-believe games? Disney does it very successfully, and so did J.K. Rowling. What would a five-year old do to sprinkle some magical pixie dust on to your exhibit marketing program?
3. Break or bend the rules
To get what you want, you often have to break or bend the rules, especially when it suits your purpose. Most advances in science, medicine, music, art and design came as a result of someone being prepared to challenge the norm and try a different approach. What conventional aspects of your program could you cast off?
4. Do what you know
Take something you know and do well. Add something to it, then add a little something more. Very soon you will be a wizard conjuring what you have into something magically new. What creative things can you do with the things you know, and the resources and solutions right in front of you?
5. Strive to make it different
It's easy to look at exhibiting from only one perspective especially when you exhibit within one industry. Make a point of looking outside your particular situation for enchanting ideas. Often, the best ideas come from cutting across different boundaries to integrate concepts from whimsical to wondorous. Think how could charms, giants, dragons, cauldrons, crystal balls and the like be added into your offering?
6. Plot out your future destination before starting the journey
What's your exhibiting objective, what are you trying to achieve, and what planning do you need to achieve it? Draw yourself a map of where you need to go and the things you need to do to reach your goal. Pictures put a very different perspective on your planning process. It also helps make it fun!
If you liked this blog download our free whitepaper on Exhibiting Expertise and stay tuned next Thursday for Part II of Exhibiting Magic
10. February 2011 18:14
To engage new prospects and customers for this years show and sell season you need your trade show display to work harder for you than ever. That’s why we’ve created the new “HangTen” Series of DesignLine hybrid trade show displays.
Our 8' wide contoured backwall is actually 3 display sizes in one! It converts to a 4’ wide graphic kiosk and a table top for versatility that delivers a maximum return on your display investment.
4' wide Graphic Kiosk Table top display
Accessories bring individuality and functionality to any presentation. Choose from our most popular accessories:
• Enliven your brand with brilliant trade show graphics
• Make colors pop with luminous halogen or LED lighting
• Deliver power packed presentations on wide screen monitors
• Stage products on pedestals, slatwall and literature racks
• Store excess collateral in lockable counters
“Marketers are seeking smarter solutions for their event programs. Custom display designs that bring company or product brands to life while saving time and money are in greater demand today. HangTen is a show smart investment with a fresh new style suitable for any campaign. ” - Pat Goeke, President and CEO of Nomadic Display
Don’t miss out on an opportunity to win a custom HangTen unit by visiting us at Exhibitor 2011, at booth # 1745. Make sure to follow us on Twitter for real time updates from the show floor on our Grand Prize Drawing, Tweet ups and other fun activities.
Click here to view more details on Show Smart designs.
7. February 2011 18:50
We could all feel the tension heat up in the Press Room this past Friday as Top NFL players sounded off to NFL commissioner, Roger Goodell. But, did you notice the sleek branded environment that stood behind the Commissioner? Yep that’s right, another one of our industry leading Broadcast set designs.
Producers select Nomadic displays for their unique ability to meet the special demands of traveling events. Nomadic displays are ultra portable and ship from location to location inexpensively. Nomadic’s mobile set designs are engineered for easy set-up by untrained professionals and can be custom tailored with high definition graphics to serve as branded platforms.
Check out our entertainment page to see more broadcast sets we’ve produced
For high profile entertainment companies
Don't forget to download our free whitepaper to see how we can kick off your event marketing program
3. February 2011 19:41
Whether you’re a cheese head cheering on the Packers or rooting for the Steelers, be sure to catch Nomadic's second set design for the NFL Network this Friday, Feb 4th at 7pm! Nomadic's portable display will appear behind renowned NFL commissioner, Roger Goodell, as he reflects on this season's triumphs and league challenges.
(ABOVE: The graphic backwall that will appear behind Roger Goodell as he gives his speech)
While Nomadic ushers in the 45 Annual Super Bowl, you can prepare to tantalize your tastebuds with our exclusive Super Bowl Sunday Salsa Recipe.
Super Bowl Sunday Salsa
(1) 16oz Jar of Hot Salsa
(1) 4oz Can Sliced Black Olives
(1) 16oz Tub of Sour Cream
(1) 16oz Bag of Mozzarella Cheese
(1) Super Size Bag of Tostitos Chips
FYI: This dish should be put in the oven 20 minutes prior to the kick-off of your favorite NFL team. The timing will allow for ample cooling so the dish will be ready to be consumed.
• Preheat the oven to 450°
• Spread your sour cream evenly on the bottom of the glass baking dish
• Spread salsa evenly over sour cream
• Sprinkle sliced olives evenly over Salsa
• Evenly distribute mozzarella cheese on top of the salsa and olives
• Place in oven for approximately 15 minutes or until cheese has a slight bubbling characteristic
Stay tuned next Thursday for Exhibiting Magic -13 Awesome Quick Tradeshow Fixes written by Industry visionary, Susan Friedmann